Churn Rate eCommerce Forecast Marketing 
VC Cafe
NOVEMBER 2, 2019
Forecasting is sometimes done by dragging the mouse based on many assumptions, because it’s hard to predict the future. One question that keeps coming up when speaking with early stage entrepreneurs when it comes to funding, is what metrics the company needs to hit to raise seed/series A/B etc: What’s a good conversion rate?
Up and Running
DECEMBER 24, 2020
Everything from software, to digital goods, eCommerce packages, and even newsletter based subscription boxes. Read on for a full rundown of how to turn traditional software, eCommerce, or a service-based business into a subscription offering. No matter your business model, you should be forecasting sales, expenses, and cash flow.
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Up and Running
AUGUST 21, 2014
Tracking metrics and making sure you know what’s going on with your business is crucial; it enables you to determine if your assumptions about your business are correct, if your financial and marketing strategies are working, and ultimately allows you to make the best decisions possible for your business.
Both Sides of the Table
MAY 19, 2018
When you raise money from investors you produce information that you are told they want and care about: A fund-raising deck that articulates your company strategy, plans, team, market, competitors and so forth. Investors love to be able to see what you told them in forecasts in prior years and then compare with how you actually performed.
Up and Running
NOVEMBER 12, 2018
Target market (intended customers). Marketing and sales plan. Target market : What groups of people will want your box? Opportunity: Proving there’s a market for your subscription box. Target market. If you’re writing a Lean Plan, keep it shorter and think about making it easy to revisit and revise often.
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