Churn Rate Retention Silicon Valley Technology 
ConversionXL
FEBRUARY 3, 2022
The goal of growth hacking as marketing is rapid growth, using strategies and tactics that leverage (and even exploit) technology, platforms, and behavior to reach an end goal. In the activation phase, measure these performance metrics: Conversion rate Number of customers using a product feature Drop-off rate Dwell time.
maplebutter.com
JANUARY 8, 2013
Product/Metrics (70%/30% time) * Get your product activation (sign-up + meaningful action) to 60% * then, Get your product retention to 20% weekly. I think it’s a huge mistake to outsource technology as a startup. I have 2 options: set up a new startup or share my idea with google (or maybe another big silicon valley’s company).
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