article thumbnail

5 Things You’re Measuring Incorrectly With Digital Analytics & What To Do About It

ConversionXL

In other tools, it’s completely possible to understand the customer in the context of their digital behavior by going beyond the page tag and into BI or perhaps a Digital Data Distribution Platform (D3P) in the cloud. You may want to bring this data in by integrating with your Ad Server, social network, DMP, or D3P.

Analytics 113
article thumbnail

Traffic Acquisition Strategy: A Data-Driven Approach to Increase Site Traffic

ConversionXL

Beyond improving headlines and images on Twitter, it’s vital to distribute content when followers are most likely to see it. Build a solid network of relevant tweeters with similar audiences to help distribute and amplify your message. Other social networks. This post contains video, click to play].

article thumbnail

Adopting A Data Driven Approach To Increase Website Traffic

ConversionXL

Assuming you have some people that aren’t your friends and family connected to your social media accounts, there are analytic dashboards (for the major social networks anyways) that show you how each piece of content performed. 15 Ways To Increase The Clickthrough Rates On Your Tweets. Other Social Networks.