How to Use Personalized Content and Behavioral Targeting For Improved Conversions
ConversionXL
FEBRUARY 6, 2013
A new survey by Adobe and Econsultancy finds that 52% of digital marketers consider the ability to personalize web content to be fundamental to their online strategy. According to a recent study location targeting more than doubles performance of mobile ads. Similar system is used in targeted ads on websites across the web.
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