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Tesla and Adobe: Why Continuous Deployment May Mean Continuous Customer Disappointment

Steve Blank

In the last few years Agile and “Continuous Deployment” has replaced Waterfall and transformed how companies big and small build products. But businesses are finding that Continuous Deployment not only changes engineering but has ripple effects on the rest of its business model. They want newer things.

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Lessons Learned: Validated learning about customers

Startup Lessons Learned

Lessons Learned by Eric Ries Tuesday, April 14, 2009 Validated learning about customers Would you rather have $30,000 or $1 million in revenues for your startup? All things being equal, of course, you’d rather have more revenue rather than less. And yet revenue alone is not a sufficient goal. More on that in a moment.

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Product Discovery in Established Companies

SVPG

But one of the real advantages from a product point of view is that there’s no legacy to drag along, there’s no revenue to preserve, and there’s no reputation to safeguard. Protect Revenue and Brand. In addition to protecting revenue and brand, we also need to protect our employees and our customers.

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A new field guide for entrepreneurs of all stripes

Startup Lessons Learned

What are the value propositions, benefits and the messaging (bait), the pricing structure and channels (tackle), and length of sales cycle (how likely a fish will snap your line)? Or will you need to staff and finance a whaling ship to be out at sea for months at a time to catch two or three whales (enterprise sales model)?

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Lessons Learned: What is customer development?

Startup Lessons Learned

The book lays out a disciplined approach to make sure this period doesnt last forever, and clear criteria for when you know its time to move to an execution footing: when you have a repeatable and scalable sales process, as evidenced by early customers paying you money for your early product. If I get sales I will expand on the site.

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Lessons Learned: The four kinds of work, and how to get them done.

Startup Lessons Learned

Now its time to start to think seriously about how to find a repeatable and scalable sales process, how to position and market the product, and how to build a product development team that can turn an early product into a Whole Product. Case Study: Continuous deployment makes releases n.

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Lessons Learned: Refactoring yourself out of business

Startup Lessons Learned

They asked for my advice, and we went through a number of recommendations that readers of this blog will already be able to guess: adding revenue opportunities, engagement loop optimization, and some immediate split-testing to figure out whats working and whats not. Case Study: Continuous deployment makes releases n.