Rembrandt Communications

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Is Your Press Release Hurting Your Business?

Rembrandt Communications

Most of the inexpensive news distribution services cost less because they use templated press releases. Is the low-cost worth it? But, instead of just hiring a “cheap” press release service, look at other options. Is there an intern who will write your releases for you and research reputable, news wire services cost-effectively?

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What is A Fractional PR Director?

Rembrandt Communications

Basically, these are people who are not full-time employees, but they manage key areas of your business. So, what are the benefits of hiring a Fractional PR, CMO, CFO, etc.? When you hire an outside consultant like this, you: • Avoid employee hassles. Hire that person before the competition does! What is this?

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How to Adapt to the Changing, Small Business Public Relations Arena

Rembrandt Communications

To obtain media attention, your first reaction might be to hire a big, PR agency to handle everything. But, if you are a new or small organization, hiring a big PR agency may not be a smart move. But, if you are a new or small organization, hiring a big PR agency may not be a smart move. Then, you’re done. Adapt and Win!