Cracking the Code

OCTOBER 1, 2020

With COVID, we’re getting into a world with tighter budgets and likely longer sales cycles. How can a product-led sales motion help in the current environment, and how important is a freemium model to drive product-led growth? million developers using our product. Today, we have around 1.5

Early Stage 62

Early Stage Open Source Development Team Review Security 62

Small Business Force

AUGUST 27, 2017

During this initial period, not one sales person was there longer than seven months and most had less than four months on the job. The company didn’t have great results over this time, with only two sales, generating minor revenue. The CEO and founder, who hired and fired the staff, blamed the lack of sales on two things.

Sales 30

Sales Sales Cycle Product Technical Review 30

Startup Lessons Learned

APRIL 14, 2009

Lessons Learned by Eric Ries Tuesday, April 14, 2009 Validated learning about customers Would you rather have $30,000 or $1 million in revenues for your startup? All things being equal, of course, you’d rather have more revenue rather than less. And yet revenue alone is not a sufficient goal.

Customer 167

Customer San Francisco Lean Hockey Stick 167

Hippoland

AUGUST 8, 2018

Very simply, your cost to acquire a customer needs to be lower than the value of that customer (lifetime value). Diving in a bit more into some thoughts here: 1b) Ad-based revenue streams generally have terrible unit economics. Ads can also be cost-per-click or cost-per-action ads. Sales cycles matter though.

Founder 48

Founder Sales Cycle Affiliate Retention 48

Hippoland

AUGUST 8, 2018

Very simply, your cost to acquire a customer needs to be lower than the value of that customer (lifetime value). Diving in a bit more into some thoughts here: 1b) Ad-based revenue streams generally have terrible unit economics. Ads can also be cost-per-click or cost-per-action ads. Sales cycles matter though.

Founder 48

Founder Sales Cycle Affiliate Retention 48

ConversionXL

MAY 27, 2022

Sales intelligence platform Cognism cut their lead generation efforts by 90% in 2021. Then they increased their revenue from $2M to $6M in six months. In this article, you’ll learn how to build a demand generation funnel that fuels the pipeline, shortens the sale cycle, and generates revenue.

Demand 124

Demand B2B Distribution Channel 124

infochachkie.com

SEPTEMBER 24, 2011

For instance, many a BDC CEO has initiated a consultant to study cost cutting issues before announcing a significant layoff. For instance, if a consultant proposes to help you with public relations, pay them a commission equivalent to the greater of a flat fee per story placed or a percentage of revenue generated from the PR coverage.

Equity 40

Equity Silicon Valley Cofounder PR 40