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Give Your Advertising ROI a Serious Boost by Maintaining Scent (11 examples)

ConversionXL

2 Filing by CPA. Landing page has no copy except for the product name. “Invoicing application” vs “fall is love with your accounting software” They didn’t even say “invoicing application” which is what I searched for and what the ad said. Verdict: the scent is weak. #2

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Lousy Products Might Break Your Bones – But A Name Will Seldom Hurt You

infochachkie.com

Thus, join the ranks of Yahoo, Google, Amazon, eBay, Cisco and Microsoft and focus your limited time and resources on perfecting your customer value proposition, not on devising an ideal company name. When selecting your company and product names, consider the following: Uniquely Familiar. Intuitive URL. Avoid Hyphens.

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