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Should You Co-Found Your Company With a Software Development Shop (2 of 2)?

David Teten

I’ve been looking for suggestions for an initial deal structure that is appropriate for the theoretical case of a trusted dev shop putting in $100k in market-value of services over a 6 month period in time. How would one set up such a startup to eventually raise capital from outside VCs, who will be wary of ‘dead equity’ (i.e.,

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Piercing the Corporate Veil of Sweat Equity

grasshopperherder.com

Not that they were trying to take advantage of me necessarily, but it happened because of the deal structure. Four Startups in Four Weeks - Suicide by MVP (9). Top 3 Ways to Fail at Customer Development. Personas for Customer Development. Customer Development (27). Lean startup (26).