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The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

After 20 years of working in startups, I decided to take a step back and look at the product development model I had been following and see why it usually failed to provide useful guidance in activities outside the building – sales, marketing and business development. So what’s wrong the product development model?

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Why Founders Should Know How to Code

Steve Blank

My contract developers building the app aren’t very responsive. He was using 3 rd parties to build his app but he had no expertise on how to manage external developers. The emphasis on the rapid development and iteration of MVP’s is to speed up how fast you can learn ; from customers, partners, network scale, adoption, etc.

Cofounder 336
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Why Lean May Save Your Life – The I-Corps @ NIH

Steve Blank

We assumed that for commercial hypotheses (clinical utility, who the customer is, data and quality of data, how reimbursement works, what parts of the product are valuable, roles of partners, etc.) The key members of the team CEO, CTO, Principal investigator, need to be actively engaged talking to customers, partners, regulators, etc.

Lean 271
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Reinventing Life Science Startups – Evidence-based Entrepreneurship

Steve Blank

In the real world a big pivot in life sciences far down the road of development is a very bad sign due to huge sunk costs. It was whether after meeting with partners and regulators, they had a plan to deal with the intensifying regulatory environment. gather data essential to customer purchases before doing the science.

SBIR 316
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Which Fundraising Round Should You Skip?

View from Seed

Or, if you can’t skip a round, when should you try to work extra hard to minimize dilution and when should you be prepared to take more dilution for the right partner/situation? Also, the benefit of raising a pre-seed from great partners probably outweighs the cost. Founders with limited experience. should be avoided.

Dilution 149
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How to Manage Supply Chain Planning Like a Pro

YoungUpstarts

From manufacturing to sales to finance, the supply chain routinely fails to command the respect it deserve. Transportation partners play an enormous role in the supply chain as they bring products into distribution centers and sometimes directly to customers. Develop Relationships with Supply Chain Partners.

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Raising Money Using Customer Development

Steve Blank

Unfortunately in early stage startups the drive for financing hijacks the corporate DNA and becomes the raison d’etre of the company. Chasing funding versus chasing customers and a repeatable and scalable business model, is one reason startups fail. Did the partner have a good or bad day, etc. Can it scale?”