Remove Customer Development Remove Employee Remove Entrepreneur Remove Internet
article thumbnail

The Entrepreneur's Guide to Customer Development

Startup Lessons Learned

I believe it is the best introduction to Customer Development you can buy. As all of you know, Steve Blank is the progenitor of Customer Development and author of The Four Steps to the Epiphany. The Entrepreneur’s Guide is an easy read. You can imagine how well that worked. I think theyve succeeded.

article thumbnail

Customer Development is Not a Focus Group

Steve Blank

Customer Development is all about gathering a list of what features customers want by talking to them, surveying them, or running “focus groups.” Gathering feature requests from customers is not what marketing should be doing in a startup. And it’s certainly not Customer Development.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Lessons Learned: What is customer development?

Startup Lessons Learned

Lessons Learned by Eric Ries Saturday, November 8, 2008 What is customer development? But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." Many of us are not accustomed to thinking about markets or customers in a disciplined way. Heres the catch.

article thumbnail

Is the Lean Startup Dead?

Steve Blank

With fewer than 10 employees but almost $2-billion dollars in the bank, they plan on jumping right in. Most entrepreneurs today don’t remember the Dot-Com bubble of 1995 or the Dot-Com crash that followed in 2000. But NewTV doesn’t plan on testing these hypotheses. It’s the antithesis of the Lean Startup. And it may work.

Lean 335
article thumbnail

6 Cost-Cutting Recommendations For New Entrepreneurs

Startup Professionals Musings

It wasn’t so many years ago that starting a new e-commerce business on the Internet was a complex custom development project, usually costing a million dollars or more. You can optimize your website and spread your marketing messages across the world through the Internet. Minimize investment in prototypes and tooling.

Cost 405
article thumbnail

Lessons Learned: Combining agile development with customer development

Startup Lessons Learned

Lessons Learned by Eric Ries Monday, March 16, 2009 Combining agile development with customer development Today I read an excellent blog post that I just had to share. In most agile development systems, there is a notion of the "product backlog" a prioritized list of what software is most valuable to be developed next.

Agile 111
article thumbnail

The Entrepreneur’s Guide to Setting Up Your First Website

Up and Running

When it comes to being an entrepreneur, establishing a personal brand through a website is critical to success. Everybody and their mom uses the internet to discover new brands, influencers and ultimately to buy new products and services. Here’s the entrepreneur’s guide to getting your first website off the ground.