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It’s Not a Conversion Problem, It’s a Customer Development Problem

conversionxl.com

It’s Not a Conversion Problem, It’s a Customer Development Problem. I feel like “conversion rate optimization” is in 2013 what “social media marketing” was in 2009. Not because they have a conversion problem but because they never really nail the product or how to market it.

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Lessons Learned: The App Store after the gold rush

Startup Lessons Learned

Acqusition competition is how new apps get new customers. On the web, we have many of these channels: SEM, SEO, world of mouth, PR and viral. If the rating in the App Store is based on usage, I am sure those popular social networking applications are sure to be in the top and the hot seat always.

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How to get distribution advantage on the iPhone

Startup Lessons Learned

Not many customers ever browse the app directory or search for specific apps - they dont have to, they find out about apps by being invited by a friend. If you sell an online service that solves a defined problem, you can compete in SEO or SEM. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup?

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Lessons Learned: Don't launch

Startup Lessons Learned

Do some Customer Development instead. March 13, 2009 11:09 PM Steen Seo Öhman said. Anyhow I have used the soft product launch myself, and this is the best thing to do in most cases. You create an entire framework of understanding and action based on your product/idea that sets it in motion in a self-sustaining way.

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Crazy! 189 Answers To The Top Startup Questions On Your Mind

maplebutter.com

what are the most crucial steps to be taken by a new tech startup when outsourcing major part of the tech to IT firms or outsourcing “product development” eg new social media website project? Near shoring development with your team (ex: your team is based in Canada / India) is cool, but not outsourcing.

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Startup Tools

steveblank.com

Home Books for Startups Guide Secret History-Bibliography Steve Blank Startup Tools Steve Blank Entries RSS | Comments RSS Email Subscription Get Steve Blank via your RSS Feed RSS - Posts RSS - Comments Categories Air Force (12) Ardent (10) Audubon (1) Big Companies versus Startups: Durant versus Sloan (39) Business Model versus Business Plan (..)

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Startup Resources

www.vccafe.com

Steve Blank on Lean Customer Development. Social networking. Social/Sharing. SEO and Analytics Tutorials. SEO for Startups â?? SEO Digger â?? SEO and campaign management tool. SEO Keyword Analysis Tool. share Powerpoints and docs with customers. Codeacademy. Steve Blank.