www.forentrepreneurs.com

FEBRUARY 2, 2010

Business model viability, in the majority of startups, will come down to balancing two variables: Cost to Acquire Customers (CAC) The ability to monetize those customers, or LTV (which stands for Lifetime Value of a Customer) Successful web businesses have long understood these metrics as they have such an easy way to measure them.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Cracking the Code

OCTOBER 10, 2008

Only after reaching $1M in CMRR should you consider hiring European sales and services execs behind customer demand. Be prepared to cross the desert - SaaS requires R&D and sales expense up front for a multi-year stream of revenue, so it demands enough investment capital to fund 4+ years of runway. Brian, Paglo www.paglo.com.

Software Review 48

Software Review North America Europe Metrics 48

market-by-numbers.com

DECEMBER 7, 2009

If your driving force is a User Type that demands a certain level of usability and aesthetics, your product must minimally reach that level to test your objective. Essa é uma discussão polêmica e sem um claro consenso. Please Share! This post was mentioned on Twitter by Eric Ries and brantcooper, ralxz's Blogs.

San Diego 40

San Diego RSS Lean Elevator Pitch 40