37signals.com
DECEMBER 5, 2011
This is Signal vs. Noise , a weblog by 37signals about design, business, experience, simplicity, the web, culture, and more. Follow us on Twitter for more information on our products. The unimportance of product names. Don’t waste too much time on picking a perfect name for your product. Apr 27 2010.
YoungUpstarts
OCTOBER 30, 2019
New product development is an essential part of the entrepreneurial landscape. For companies of all sizes, from big corporations to small businesses, new product development is crucial. New products help companies continue to grow, thrive and generate revenue. Why would a company want to introduce a new product?
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Up and Running
JULY 5, 2021
Ideally, the trademark registration process should begin as soon as you’ve narrowed down a selection of possible marks, including business or product names, logos , and slogans. When is it time to apply for a trademark. When using DIY sites, the application must make these determinations alone.
ConversionXL
SEPTEMBER 20, 2016
Apart from basic usability fixes, aligning your messaging and design with your users’ motivations is a good bet. Empathic design is one such technique, an underutilized facet of qualitative research. What is Empathic Design? What you’re looking for are the implicit reasons people use your product.
YoungUpstarts
MAY 21, 2016
Although this measure provides the encouragement and moral support a new businessperson needs, it often does not provide sufficient money to cover the expensive tasks of product development, set-up of operations and initial payrolls.
Up and Running
MARCH 1, 2016
If you do have competition, pay special attention to your product name, price range, materials used, what the product claims to do, packaging, and who the manufacturer is. Here’s an example of a great sell sheet for a product called Well Well Wow! Your sell sheet should include: Your product name.
crowdSPRING Blog
JULY 13, 2016
Though most startups know the importance of brand identity, it can often take the back seat to more pressing matters such as product development or finances. It’s hard to argue against this; without a finished product or the money to make it, what does the brand identity matter anyways? Well, a lot. A Solid Foundation.
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