Hippoland

AUGUST 16, 2018

Unless you have a differentiated angle / approach to the problem AND/OR significant traction, an investor won’t be able to understand why you stand out and why to back your horse instead of someone else’s. Note: by differentiation, I’m not talking about product or feature differentiation but outcome differentiation.

Sales Cycle 54

Sales Cycle Differentiation Early Stage Bootstrapping 54

Hippoland

AUGUST 16, 2018

Unless you have a differentiated angle / approach to the problem AND/OR significant traction, an investor won’t be able to understand why you stand out and why to back your horse instead of someone else’s. Note: by differentiation, I’m not talking about product or feature differentiation but outcome differentiation.

Sales Cycle 48

Sales Cycle Differentiation Early Stage Bootstrapping 48

ConversionXL

MAY 27, 2022

Marketers raise brand awareness to capture leads that are handed to sales teams to convert into customers. DGMs see that demand is maintained throughout the sales cycle. 70% of buyers are already clued up on a product before they talk to sales, if they talk to sales at all. And they put a lot of stock in them.

Demand 95

Demand Management B2B Campaign 95

infochachkie.com

SEPTEMBER 24, 2011

To fully appreciate why consultants often do not fulfill a startup’s needs, it is important to understand the typical consulting engagement sales cycle. The final straw came when I asked the latest 25-year old a simple ‘yes / no’ question related to stock options. Pyramid Power. link] Chris Puttick.

Equity 40

Equity Silicon Valley Cofounder PR 40

ConversionXL

JANUARY 23, 2013

Or is there a difference between, say, a stock photo and photo of an actual person who works in the company? They tested a smiling headset wearing stock photo girl with a picture of an actual human working in the company. They tested a smiling headset wearing stock photo girl with a picture of an actual human working in the company.

Stock 105

Stock Software Review New York Sales 105