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SuperMac War Story 9: Sales, Not Awards « Steve Blank

Steve Blank

APRIL 30, 2009

SuperMac sold our graphic boards for the Macintosh through multiple distribution channels: direct sales to major accounts, national chains, independent rep firms, etc. Maybe It’s Me When I got to the SuperMac, our Marketing Communications group told me about our “award-winning&# retail packaging for our graphics boards.

Sales

Sales Silicon Valley RSS Las Vegas

Excellent Analytics Tip #7: The Adorable Site Abandonment Rate Metric

Occam's Razor

AUGUST 28, 2006

You have taken time to understand the distribution of departures between the cart and checkout processes. Segmentation examples would include: By “campaigns” (this would include PPC, Pay Per Click, / SEM, Search Engine Marketing, and direct marketing and other campaigns you run). Just kidding. : ).

Metrics

Metrics Analytics SEM Campaign

StartUpRoar

SuperMac War Story 9: Sales, Not Awards « Steve Blank

Excellent Analytics Tip #7: The Adorable Site Abandonment Rate Metric

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