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Discovery: How Sales Sets Customer Success Up To Succeed

YoungUpstarts

Sales teams learn a lot during the courting relationship with a prospect, and Customer Success teams rely heavily on their Sales counterparts to extract information, consolidate it, and then share it at Handoff in a seamless fashion so that customers feel that they are known and understood. Who needs to know this?

Sales 113
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Effective Ways To Differentiate And Scale Your Business

Duct Tape Marketing

I was in sales and marketing, and Andrea was in operations and dementia care. And before starting Senior Living Smart, I was a national VP of sales and marketing for Five Star, which was the fifth largest senior living company. So we kind of have three different sub-verticals, and that also keeps it really interesting and really fresh.

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How to Craft (Or Pivot) Your Agency Value Proposition

ConversionXL

I put together a one-page website, a list of 100 people to reach out to, and a cold email script that would make seasoned sales professionals cringe. I know this language sounds formal and stuffy, but high-ticket service sales cycles are long. Choose to expand vertically or horizontally. Most B2B buyers know this.

PR 120
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Strategy Roundtable For Entrepreneurs: 2 Really Cool Companies

ReadWriteStart

First up, Vrushali Humnabadkar from Pune, India, presented Penworks, a technical documentation outsourcing service. Vrushali is moderator of a forum for technical documentation professionals and gets a lot of her clients through that channel. Today, he has over a thousand, and he has chosen to focus on the realtor vertical.

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Where are the greenfield opportunities in SaaS?

Lightspeed Venture Partners

One look at any of the market maps for marketing tech, sales productivity apps, HR tech or other functional areas within enterprises would tell you how crowded these traditional enterprise software landscapes have become… Is there another billion dollar company to be built in some of these areas? SaaS is no longer a new business model.