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A Guide to Using Authority & Social Proof in Fund Raising

Both Sides of the Table

Rincon is part of the new breed of Seed Stage VCs and with the leadership of Jim Andelman has charted out the most authentic early-stage investment strategy in Southern California. Any SoCal entrepreneur raising early-stage money should put Rincon on their short list. It is how angel rounds come together.&#.

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I Just Invested in @Burstly, a Mobile Ad Management Company

Both Sides of the Table

I’m very pleased today to announce that I invested, on behalf of GRP Partners, in Burstly alongside Rincon Venture Partners , an early stage VC in Southern California whith whom we love to work (and were our co-investors on RingRevenue ). He knows the ad management and ad network businesses. What does it do?

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Caveat Emptor – look out Seed Investors for the $0 return startup.

Scalable Startup

The frenzy at these higher levels, and the continuous stories of first time entrepreneurs in their early 20s who magically start these amazing companies is creating a demand at the bottom of the funding market, like the pyramid schemes in Southern California in 980 (see below). Look out for this trend, put your wallet away.

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VC Seed Funding is Dead, Long Live VC Seed Funding!

Both Sides of the Table

I told entrepreneurs that it was a bit of a Faustian bargain. But I’m no longer an entrepreneur – I’m a VC at a $200 million fund called GRP Ventures , the largest active fund in Southern California. I have spoken at length to one such entrepreneur who tells me that he hardly hears from his VC.

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How to Develop Your Fund Raising Strategy

Both Sides of the Table

I raised money as an entrepreneur, like you, in 1999, 2000, 2001, 2003 and 2005 for two different companies. I never suggest that entrepreneurs just randomly pitch VCs. You’ll never make a great entrepreneur. So your journey to fund raising begins by strengthening your relationships with other entrepreneurs.

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