Remove eCommerce Remove Internet Remove PPC Remove Vertical
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Benchmarking Performance: Your Options, Dos, Don'ts and To-Die-Fors!

Occam's Razor

Clean measures of conversion rates require a clean and standard implementation of the ecommerce tags. As you can see above you can leverage benchmarking even if you are not an ecommerce website (above data is for non-ecommerce site), or indeed you have any type of business. Even if they give you conversion rate benchmarks.

Analytics 133
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Best Web Analytics 2.0 Tools: Quantitative, Qualitative, Life Saving!

Occam's Razor

Most outcomes analysis you will do in identifying your macro and micro conversions (for profit or non profit sites, government or ecommerce) will happen inside other tools mentioned in this blog post. For example you'll configure goals and ecommerce tracking in Yahoo! and Google provide world class web analytics tools for free.

Analytics 135
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The Definitive Guide To (8) Competitive Intelligence Data Sources!

Occam's Razor

We all get our internet access from Internet Service Providers (ISP's), and as we surf the Web, our requests go through the servers of these ISP's to be stored in server log files. Just choose an industry from their site, I choose Internet Travel , and bam! 3: ISP (Network) Data. numbers for various industries.

Analytics 123