Fri.Jan 23, 2015

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6 Key Tactics Agencies Use to Help Local Businesses Rank Higher in Google

Duct Tape Marketing

'6 Key Tactics Agencies Use to Help Local Businesses Rank Higher in Google written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. It’s guest post day here at Duct Tape Marketing, and today’s guest post is from Dan Olson – Enjoy! photos credit: Business strategy with seo concept © Ximagination | Dreamstime.com. Small businesses today, more than ever, rely on agencies to help with organic search and local results to drive business in their local markets.

SEO 59
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The Right Marketing For A New Business Costs Least

Startup Professionals Musings

'The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. But startups need to remember that even zero paid media doesn’t mean that marketing is free.

Cost 207
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UK mCommerce penetration higher than the rest of the west

The Equity Kicker

'The chart above is from the ever useful Criteo State of Mobile Commerce report. It’s good to see UK shoppers turning to their phones to shop more than the rest of the western world because UK companies will innovate faster on mobile as a result. We already produce more than our fair share of ecommerce giants and so long as the UK shopper keeps adopting new technology faster than Europeans and Americans we will most likely keep doing so.

Restful 100
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5 Cloud Influenced Changes Your Business Will Be Forced To Make

Mike Michalowicz

'A new year’s the perfect time to step back and take a critical look at your business with a view to making positive changes. As you explore your options, one important area to explore is making the switch to running your business on the Cloud. So you’re not one of the early adopters. You’ve held out this long, and you’re wondering what changes you will be looking at should you convert your applications and data storage to web-based providers.

Cloud 78
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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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What a New VC’s Goals Look Like: Homebrew’s First Two Years

Hunter Walker

'“The days are long but the years are short.” I was told this several times about becoming a parent but the same can be true about the life of a founder. Although the way we spend our days are different than the teams we’ve backed, Homebrew started in Jan 2013 with the goal of feeling like a startup, just one which writes checks instead of code.

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The Power of Gratitude in Marketing

Duct Tape Marketing

'The Power of Gratitude in Marketing written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. It’s guest post day here at Duct Tape Marketing, and today’s guest post is from Nicole Kohler – Enjoy! photo credit: pixabay. As a business owner, you probably say the phrase “thank you” multiple times a day without thinking about it.

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Seven Essentials of an Effective Innovation Project Manager

Gregg Fraley, Author of Jack's Notebook

'Outsourcing innovation project management might be the most strategic money you spend this year. It’s not a new idea but it’s one more companies should consider. It sure beats doing nothing. See my Seven Essentials for hiring below. But first: If you’ve not got an innovation plan in the process of being executed, right now, you are treading water and will eventually drown.