Up and Running

JULY 5, 2021

And hiring an intellectual property attorney may seem like a budget dealbreaker. Ideally, the trademark registration process should begin as soon as you’ve narrowed down a selection of possible marks, including business or product names, logos , and slogans. Applying for a trademark — Do it yourself or hire an attorney?

Hiring 133

Hiring Intellectual Property United States Search 133

Steve Blank

MARCH 15, 2017

But he was getting uneasy that as his headcount was growing the productivity of his marketing department seemed to be rapidly declining. It wasn’t that I had somehow inherited dumb employees. We hired union laborers to do that. The same was true for the Product Marketing group. I wasn’t surprised.

Startup 328

Startup PR Public Relations Channel 328

Gust

DECEMBER 22, 2011

So you’ve chosen a name for your startup, product, or both. Most traditional, bricks-and-mortar businesses have substantial, often enormous hard assets, such as raw materials and supplies, work-in-process, inventory, manufacturing equipment, real estate and more, as well as armies of employees. Instagram is a textbook example.)

Intellectual Property 149

Intellectual Property Technical Review Software Review IP 149

YoungUpstarts

JULY 17, 2013

Can a competitor’s product name be easily substituted for my company’s brand? Meaning, if you branded your company’s product/service with that of your competitor’s, would the customer notice a difference? Don’t settle for the “good enough” employee. Get the right team in place. Do the proper leg work to get the best.

Georgia 238

Georgia Sales Cycle Atlanta Business Model 238

Hearpreneur

AUGUST 12, 2018

What exactly is going to be the name of your business? Whatever the inspiration or relation may be, the naming of your business is one of the most important parts of becoming a CEO. 1-Conveyed an idea based on a product. We came up with our product name before our company name. Our product is Sgt.

Naming 96

Naming Entrepreneur Africa Los Angeles 96

Startup Professionals Musings

JANUARY 7, 2014

It also forces you to pick a name for your company and put other intellectual property stakes in the ground. Company and product naming may also seem simple, but should be a key early effort, because mistakes can be very costly. Be quick to hire and slow to fire. Only hire people who like you or think like you.

Startup 265

Startup Intellectual Property LLC Burn Rate 265

Startup Professionals Musings

APRIL 10, 2011

I counseled the department manager against hiring since she would be subject to personal challenges in selling to our partners in Latin countries. Thus, hiring decisions should be made carefully, after fully understanding local practices. Watch your product naming. Eventually I relented and she joined the group.

Saudi Arabia 225

Saudi Arabia Brazil Finland Silicon Valley 225