A Smart Bear: Startups and Marketing for Geeks

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Startup Fitness

A Smart Bear: Startups and Marketing for Geeks

This is a guest post by Mike Schoeffler, founder of iPhone running application Roadbud. I hesitate to take issue with Jason’s Sacrifice your health for your startup — particularly after his wife gave her up-close-and-personal. As founder of a run/bike app startup, I can write off my workouts.

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Should I invest my savings in this startup?

A Smart Bear: Startups and Marketing for Geeks

This is part of an ongoing startup advice series where I answer (anonymized!) Employee-Investor writes: I’ve been invited to join as startup as employee #1. In short, your $95k investment buys you far more equity than your time does, whereas your time is much more valuable to you than your money.

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Smart Bear Live 8: Edwin from MeetingKing.com

A Smart Bear: Startups and Marketing for Geeks

Listen to this episode if you want to hear about a founder who has a product and users and paying customers … and is trying to figure out how to take his company to the next level and grow faster. That is always true for all startups until they get old, right? I first did it for the founder. Jason: Exactly. Jason: Yeah.

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How to value your company for sale (Part 1)

A Smart Bear: Startups and Marketing for Geeks

As you’d suspect, I was similarly ignorant of such things while watching the sale of ITWatchDogs (where I was a co-founder), and still harbored misconceptions as I went into the sale of Smart Bear. Google is famous for snapping up teeny two-person pre-revenue startups for a million dollars. On top of that is lost time.

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