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Public Relations Tips for Small Businesses and Entrepreneurs [Webinar Recap]

Up and Running

But where do you start, and what are the best approaches to public relations for an entrepreneur? For this webinar, we were joined by Jennefer Witter, CEO and founder of the Boreland Group, and author of the new book, “The Little Book of Big PR: 100+ Quick Tips to Get Your Small Business Noticed.”

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8 Tips to Ensure That Your Startup Doesn’t Fail

The Startup Magazine

Build a healthy support network. Any entrepreneur who has faced failure or encountered challenges along the way knows how important it is to have a good support network. A good support network can give entrepreneurs the encouragement they need to continue with their business. Choose a unique brand name. Do market research.

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Masha Bucher, Founder of Day One Ventures, Joins the Milken Institute Global Conference in Los Angeles

The Startup Magazine

Bucher, founder of venture capital firm Day One Ventures, was recently accepted into the Milken Institute’s membership program, with her official induction taking place at the prestigious global conference. Stepping Up to the Plate The portfolio companies of Day One Ventures are largely helmed by minority or women founders.

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Seed Stage Funding 101: What it Is & How it Works

The Startup Magazine

pexels A war chest is virtually always a competitive edge in all aspects that count, including employing key staff, public relations, marketing, and sales. Cross-industry investment is welcome in these networks, but individual firm investments are capped due to the significant risk involved. Hence they will miss the finish line.

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Startup Public Relations – Do it Yourself

Startup Professionals Musings

I hear lots of excuses from startup founders, like “I’m too busy,” concern over IP security, can’t afford an agency, and it’s too early. I’m talking about doing some real networking to test your elevator pitch, and get to know some potential investors before you ask them for money. You need to do it yourself.

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6 Reasons To Disclose Your Startup Idea Before Commit

Startup Professionals Musings

They become walking public relations machines for themselves, as well as their idea. I’m not proposing that anyone promise things that they don’t intend to deliver, but it’s time that founders switch to start selling their product before they build it, rather than believing the old adage of “if we build it, they will come.”

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A Guide to Reputation Management: Build an Audience of Superfans

ConversionXL

A positive reputation also contributes to business goals (such as growth, leveraging social proof , and network development). Focus on finding a network of diehard fans, and cater your content to their needs. Focus on finding a network of diehard fans, and cater your content to their needs. Find your audience of superfans.