Founder Operations Sales Cycle Vertical 
Version One Ventures
FEBRUARY 15, 2017
Generally speaking, Ed Tech has proven to be a tough vertical, primarily due to the fact that it’s hard to charge consumers (students) directly. And selling to institutions requires a long sales cycle. So Top Hat decided to flip their sales strategy and market/sell directly to university students and teachers.
ConversionXL
MARCH 17, 2021
From long sales cycles to trying to stand out from the sea of sameness, B2B companies face an uphill battle from the start. I recently surveyed and interviewed over 200+ B2B executives, marketing & sales leaders to find out exactly what challenges they currently face and what they are doing to overcome them. Let’s dive in.
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Version One Ventures
SEPTEMBER 17, 2013
These are long sales cycles, often with multiple departments and stakeholders involved. And often, enhanced business services – such as custom product development or professional installation and consulting – are involved to complete the sale. CTO, VP of HR) in the customer organization. Final thoughts.
Up and Running
OCTOBER 7, 2019
However, as a founder of a small business or startup, you’re juggling many things. KPIs Every Founder Should Track. This metric helps determine how much cash you need for operation and expansion. For example, you may need to reassess the vertical distribution of your sales team to focus on industries with higher returns.
Hippoland
AUGUST 8, 2018
At Hustle Fund, we back both first time founders as well as repeat founders. One thing I’ve noticed is that almost every repeat, previously-successful-founder focuses on the same thing for their respective startups: customer acquisition. Sales cycles matter though. don’t think about at all.
Hippoland
AUGUST 8, 2018
At Hustle Fund, we back both first time founders as well as repeat founders. One thing I’ve noticed is that almost every repeat, previously-successful-founder focuses on the same thing for their respective startups: customer acquisition. Sales cycles matter though. don’t think about at all.
Duct Tape Marketing
NOVEMBER 17, 2022
Debbie is the co-founder and CEO of Senior Living SMART, a full-service marketing agency focused exclusively on the senior housing and care industry. She is the co-founder and CEO of Senior Living Smart, a full service marketing agency focused exclusively on the senior housing and care industry. Marketing Podcast with Debbie Howard.
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