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Twitter Link Roundup #189 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

The Right Way to Hire Your Customers | Bill Lee – Harvard Business Review – [link]. Jeff Jordan on “service marketplaces” – [link]. Interview: Rand Fishkin CEO of Moz on Lean Marketing – [link]. PR Nudges Its Way to the Content Table | by Josh Sternberg – [link].

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Startup Tools

steveblank.com

AgileZen – project management visually see and interact with your work Kanbanery – Simple online team or personal kanban board LeanKit Kanban – Great for visualizing work of product development Kanban Pad – “Nice and lean” and free online Kanban tool Banana Scrum – A tool simple as Scrum itself.

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24 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

Using the Lean Startup methodology, I created a quick landing page but was stuck searching for a unique name for the company. Photo Credit: Jordan Gross. Thanks to Jordan Gross, Getting COMFY ! #11- My marketing/PR/design business is named Here Molly Girl. financial markets would require a lot of money and a lot of time.

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25 Best Startup Failure Post-Mortems of All Time

www.chubbybrain.com

Post-Mortem Title : My eHarmony for Hiring Failure. – made compromises in early hiring decisions – choose expediency over talent/competency. Too much PR, too early. Author : Jordan Cooper. Hiring was a challenge we found difficult throughout the life of our Company. Company : YouCastr. Too much money.

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The Nature of Greatness

This is going to be BIG.

How many founders have made hires, especially consultants, who were supposed to be great that didn't turn out to be? Ask around for recommendations of who is great at marketing, PR, or anything else and you'll get lots of answers--and probably few of these folks have actually achieved "greatness". They lean into it.

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