Steve Blank

MARCH 15, 2017

competitive analyses, channel and customer collateral (white papers, data sheets, product reviews), customer surveys, and customer discovery findings. We hired union laborers to do that. And the results weren’t the traditional PR metrics of number of articles or inches of ink. The same was true for the Product Marketing group.

Startup 326

Startup PR Public Relations Channel 326

Occam's Razor

OCTOBER 21, 2013

This led to the problem we, Marketers, SEOs, Analysts, fondly refer to as not provided. That of course will mean more referring keyword data will disappear. We are headed towards having zero referring keywords from Google and, perhaps, other search engines. And of course our Acquisition, Behavior, Outcome metrics.

Search 154

Search SEO Analytics Engineer 154

Steve Blank

APRIL 9, 2009

competitive analyses, channel and customer collateral (white papers, data sheets, product reviews), customer surveys, and market requirements documents. We hired union laborers to do that. And the results weren’t the traditional PR metrics of number of articles or inches of ink. I couldn’t care less about those.

Silicon Valley 268

Silicon Valley Technical Review RSS PR 268

reidhoffman.org

NOVEMBER 12, 2013

Time is short — it helps to refer to what those investors already understand. We return to the three revenue models from the beginning of the pitch, introducing the product names for the first time: an ads product called InLeads, a job listings product called Opportunities, and a subscriptions product called Network Plus.

Entrepreneur 111

Entrepreneur Revenue Viral Networking 111

www.rocketwatcher.com

DECEMBER 5, 2011

But name your startup John Smith and Associates and you’ve got yourself a problem. I’ve never named a company but I’ve named products a handful of times with decidedly mixed results (See my post on product naming here ). Descriptive names help with that. You should subscribe!

Naming 41

Naming Startup Product Name Framework 41