Remove IP Remove Mobile Remove PPC Remove Revenue
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The Intersection of SEO and CRO (and How to Maximize Long Term Growth)

ConversionXL

Treat Googlebot just like any other user and don’t hard-code our user-agent or IP address.”. It’s not hurting your revenue. But it shouldn’t be a roadblock for increasing revenue per visitor via running tests. PPC – Goal is traffic & conversions (Focus on ROI for conversion)”. Usually not both.

SEO 48
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Excellent Analytics Tip #18: Make Love To Your Direct Traffic

Occam's Razor

You see mobile applications don't send a referrer and it will look like all of a sudden you got very high converting Direct traffic. > Google Analytics will show that your mobile campaigns with AdMob stink. > Google Analytics will show that your mobile campaigns with AdMob stink. Direct. :(.

Analytics 122
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Crazy! 189 Answers To The Top Startup Questions On Your Mind

maplebutter.com

I would focus on one product and set a goal to generate $1M in yearly revenue from it. Outsourcing is something a big company, with a known customer / problem (that has revenue & traction) does to save cost. I have a proposal written up including full cost and revenue projections. Once you’ve done that – then. 5% I believe.

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CXL Live 2017 Recap: Optimization & Growth Insights from 20+ Experts

ConversionXL

No, the first 2% is more valuable in terms of revenue. E.g. Message match / headline match from PPC ad to landing page. Create a revenue forecast before you even run the experiment. You need to track the right revenue goals. Show password option helps, especially on mobile. 10K / 1M = 1%. Are both created equal?

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Crushing It With Competitive Intelligence Analysis: Best Metrics, Reports

Occam's Razor

Content Consumption Competitive Analysis. + #OMG Mobile, Where's Mobile Data! How does any tool have access to your website or mobile app data? My reply to them is: If search traffic is profitable for you, and PPC delivers profitable traffic, why would you let your competitor win? Social Strategy Effectiveness.

Metrics 60
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Eight Silly Data Things Marketing People Believe That Get Them Fired.

Occam's Razor

If it take ten days to make a decision to change bids on our PPC campaigns, let's go with that data cycle. " This quarter the goal of our PPC campaign is to get that to $2. " You should measure if over a long period of time you are able to increase the lifetime value of PPC acquired customers. " Right-time.

Metrics 166