Unlocking Your Unfair Advantage: How Your Unique Story Powers Your Entrepreneurial Success
Duct Tape Marketing
DECEMBER 28, 2023
And it's the same thing for individuals because at that early stage of a business, when you don't yet have a product, even sometimes when you don't yet have customers, you don't yet have traction and sales, how are you going to judge it? Viral videos on YouTube summarizing it. So that was huge for me. So yeah, it's done really well.
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