ConversionXL

SEPTEMBER 11, 2014

Cutting out noise and creating a PPC strategy that drives business: It’s the goal of SEM professionals everywhere. Testing ads is important, because the ad that generates the highest CTR may not be your strongest converting ad or your highest value ad. Blog Lead Generation Adwords Ppc'

PPC 114

PPC Matching Technical Review Search 114

Duct Tape Marketing

MAY 4, 2016

113 of the Best Lead Generation Tools and Resources written by John Jantsch read more at Duct Tape Marketing. In each of the channels below I’ve listed some of my favorite tools and then linked to article and resources where you can learn more about the topic in general. Lead Generation with Facebook Ads.

Lead Generation 28

Lead Generation Social Media Public Relations Channel 28

Occam's Razor

JULY 1, 2008

Now segment the Unique Visitors (or Visits) that display offline intent by referring urls or by email campaigns you are running or by search keywords or affiliates traffic or … the list is nearly endless (a very good thing). You have already identified these two buckets (location, directions) in Omniture (or in Google Analytics !),

Analytics 116

Analytics Conversion Campaign Redemption 116