Remove Lean Remove Programming Remove Software Review Remove Warrant
article thumbnail

Account-Based Marketing vs. Lead Generation: Which is Right for You?

ConversionXL

For example, recently I was in the market for some transcription software. I headed to Google to search for “best transcription software” and read some blog posts that reviewed the best options. But the customer is worth more and the target approach of ABM is warranted. most commonly popped up. Product complexity.

article thumbnail

Lessons Learned: What does a startup CTO actually do?

Startup Lessons Learned

It became harder and harder to separate how the software is built from how the software is structured. If youre trying to design an architecture to maximize agility, how can that work if some people are working in TDD and others not? If not, whos going to insist we switch to free and open source software? I dont think so.

CTO 168
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

30 Money Saving Tips For Your Business

Up and Running

For more information on greening your spaces, check out Energy Star, a program run by the U.S. Every startup will use some kind of software: book keeping, word processing, presentation. Review your operating expenses. “Lean is in. Environmental Protection Agency. Use Open Source and Cloud Computing.

article thumbnail

How CRO Experts Build and Maintain Testing Roadmaps

ConversionXL

Here are some of their approaches… Keep it Lean. What I’ve found works best is reviewing the roadmap on a weekly basis, tracking progress and making tweaks where necessary. But by keeping your process lean and reviewing your roadmap regularly, you at least open up the possibility of seeing these wins faster.

article thumbnail

Will Work for Equity - Investing in Clients - Arizona Bay

www.inc.com

Business Software. Last spring, Dave Graham , founder of software consulting firm Arizona Bay, learned that a major client, Jumpstart Automotive Media, had been acquired for more than $80 million. Like a venture capitalist reviewing business plans, he now weighs the potential of every company Arizona Bay works with. Advertising.

Arizona 40
article thumbnail

A Complete Guide to Account-Based Marketing: Win Over Your Ideal Customer

ConversionXL

Each salesperson elevated their top 10 accounts to receive highly customized one-to-one account-based marketing programs. To maximize impact and ensure correct prioritization, the team reviewed the top 10 accounts quarterly. This is used for landing new accounts that may eventually be used in Strategic ABM or ABM Lite programs.

article thumbnail

The curse of prevention

Startup Lessons Learned

Due to an interaction effect between your hardware, solar flares, and quantum flux, this virus will crash your computer and erase your hard drive sometime soon. In the past, we invested in brilliant architecture, code reuse, refactoring, modular design, etc. If not, maybe an investment in that direction would be more warranted.