Steve Blank

MARCH 18, 2011

The reward for doing so was a liquidity event via an Initial Public Offering. Startups that win in the bubble will be those that get wide adoption (using freemium, viral growth, low costs, etc) and massive distribution (i.e. They taught you about customers, markets and profits. Wide Adoption. Facebook, Android/Apple App store.)

Internet 335

Internet IPO Silicon Valley Agile 335

The Next Web

SEPTEMBER 29, 2013

Investors are always thinking about growth mode because that’s the path to where they want to go – liquidity event. For example, Dollar Shave Club created a video that went viral. How do you do that? Put yourself in an investor’s shoes for a second. But when your crazy idea does work out, the upside is huge.

Metrics 136

Metrics Cofounder Cram Down Liquidity Event 136

www.quora.com

JANUARY 16, 2011

What did you take from idea on the back of a napkin to liquidity event? Anon User The question presupposes that technical development expertise is sufficient for bringing an idea to life, but I think that for an idea to go viral also requires communications, marketing, and related "social" capabilities.

Developer 42

Developer Technical Review Cofounder Technical Cofounder 42

Software By Rob

SEPTEMBER 22, 2009

You either luck out that your idea goes viral (which happens to maybe 1 out of 10,000 startups?) The Startup Lottery I need to stop here and say this: with a “hot idea&# startup the odds are overwhelmingly against ever getting funding, much less having a liquidity event that puts money in your pocket.

Marketing 50

Marketing Software Review Technical Review Startup 50