ConversionXL

NOVEMBER 14, 2013

So yes – companies spend ALL that money to get traffic to their site via SEO, PPC, social media and what not. What about PPC? So no wonder 59% of businesses have figured out that they should fix their conversion machine before pumping any more dollars into their PPC or SEO campaigns. Still not convinced?

PPC 123

PPC Analytics Conversion SEO 123

ConversionXL

FEBRUARY 3, 2017

Instead of a salary, you pay them for each new lead or sale acquired as a result of their marketing efforts. Carefully analyze your customer and revenue data. For example, if Jim generates $5,000 in revenue this month, you will offer him a $500 spot bonus. PPC – 29.88%. Email Marketing – 37.85%.

Affiliate 48

Affiliate Programming Marketing PPC 48

ConversionXL

NOVEMBER 13, 2019

Samantha Noble of Biddable Moments used a training course: Samantha Noble, Biddable Moments: “My biggest client has come off the back of a PPC training course that I run. Out of that result, we created a client with more than €5 million in revenue.” A genuine interest in helping marketers. . Some are still online today.)

SEO 110

SEO Hiring PPC Leadership 110

ConversionXL

NOVEMBER 13, 2019

Samantha Noble of Biddable Moments used a training course: Samantha Noble, Biddable Moments: “My biggest client has come off the back of a PPC training course that I run. Out of that result, we created a client with more than €5 million in revenue.” A genuine interest in helping marketers. Some are still online today.)

SEO 49

SEO Hiring PPC Leadership 49

Occam's Razor

JULY 6, 2015

We can entertain them, inform them, and provide utility (AND fulfill their commercial needs – hurray revenue!!!). Those that have long-term revenue resulting engagements with us. Dive just a little bit into the PPC or Display teams/agencies. Invest in content to match the See audience intent. As you can see.

Marketing 60

Marketing Framework Metrics Audience 60

Occam's Razor

APRIL 21, 2014

If you can fix that, more revenue will immediately flow into your client's bottom-line. I like to analyze my AdWords keyword performance using custom reports , especially using dimensions like Matched Search Query, inside Google Analytics and in context of other campaigns I'm running. They will show affection towards you.

Analytics 131

Analytics Marketing Campaign Metrics 131

Occam's Razor

AUGUST 11, 2015

Ecommerce Conversion Rate, Transactions, Average Order Value and Revenue are buddies you already know so well. We usually measure the outcome of our web strategy using things like conversion rates and revenue. Or, at least revenue net of marketing or acquisition costs? Especially, after accounting for your salary?

Analytics 60

Analytics Customer Metrics eCommerce 60