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SuperMac War Story 6: Building The Killer Team – Mission, Intent.

Steve Blank

competitive analyses, channel and customer collateral (white papers, data sheets, product reviews), customer surveys, and market requirements documents. We will accomplish this through demand-creation activities (advertising, PR, tradeshows, seminars, web sites, etc.),

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Waving Goodbuy: Facebook’s Big Whiff on Traffic of Commercial Intent

Hunter Walker

“ Commercial Intent almost never exists on Social Media.” Every day my Facebook and Twitter feeds are full of discussions about music, fashion, electronics, travel and other highly valuable verticals. Telling me which of my friends have liked “Apple” and suggesting I target the question to them via @names.

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The Anatomy of a Promotion: A Step-by-Step Guide to Building Successful Company Literature

Up and Running

A headline can be as obvious as the word “sale” or simply your product name. ” See Also: 4 Social Media Mistakes Your Business Should Avoid. By splitting your page into three vertical or horizontal sections, you can create a layout that has natural structure and eye-flow. Giving life to your promotion. Train for it.”

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Marketing Metrics 101 for B2B Startups

www.rocketwatcher.com

Rocket Watcher Product Marketing for Startups Product Marketing for Startups About Speaking Contact Email Posts Startups Product Marketing Messaging Social Media Commentary Uncategorized Marketing Metrics 101 for B2B Startups 13. Rocket Watcher provides a practical look at product marketing for start-ups.

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