Startup Professionals Musings

NOVEMBER 27, 2011

Search engine marketing (SEM). No SEM plan means you are missing a huge marketing opportunity. Pay per click (PPC). Wikipedia started this, but it is also used for technical support, software, and product reviews. Facebook alone has 800 million active members. Do you have a business presence there?

Internet 239

Internet SEM Wiki Viral 239

Startup Professionals Musings

OCTOBER 30, 2010

Search engine marketing (SEM). No SEM plan means you are missing a huge marketing opportunity. Pay per click (PPC). Wikipedia started this, but it is also used for technical support, software, and product reviews. Facebook alone has 500 million members. Do you have a business presence there? Streaming video.

Internet 224

Internet SEM Wiki Entrepreneur 224

Occam's Razor

JULY 1, 2008

You also work at a large retailer that sells stuff cheap and when people purchase at your big box store you collect this information: A unique persistent customer id (which the customer kindly forks over), the product purchased by the customer and the store at which they purchased it. See if they then go buy the product in the stores.

Analytics 116

Analytics Conversion Campaign Redemption 116