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Demand Generation: Turn Ideal Buyers Into Superheroes

ConversionXL

They also did a lot of self-directed research checking all sorts of sources, from social media to syndicated content to category- or industry-specific resources.” – Beth Caplow, VP and Principal Analyst at Forrester [via Forrester ]. It’s a land-and-expand approach to lead nurturing: secure one account and use their advocacy to grow.

Demand 91
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Startup Investor Makes a Deal: Engineers for Equity

mashable.com

Like a traditional capital fund, Kayweb Angels also has a board of directors that provides its startups with connections, guidance and help securing further funding. Partners W3 EDGE Concentric Sky Rackspace Intridea Dynect DNS Webtrends Global Syndication Partners ABCNews CNN Forbes Metro USAToday Yahoo ©2005-2011 Mashable, Inc.

Equity 74
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5 Hot Ecommerce Trends to Watch

mashable.com

Programming and Web Development Lists. Global Syndication Partners. Moms and Family Resource Lists. Money and Finance Lists. Movie Lists. Music Lists. MySpace Lists. Open Source Lists. Photo Lists. Politics Lists. Productivity Lists. Research Lists. Shopping Lists. Social Media Lists. Social Network Lists. Sports Lists.

eCommerce 101
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LinkedIn Explores What It Takes To Be an Entrepreneur [INFOGRAPHIC]

mashable.com

Partners W3 EDGE Concentric Sky Rackspace Intridea Dynect DNS Webtrends Global Syndication Partners ABCNews CNN Metro USAToday Yahoo ©2005-2011 Mashable, Inc. Founded in 2005, Mashable is headquartered in New York City with an office in San Francisco. Reproduction without explicit permission is prohibited. All Rights Reserved.

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4 Considerations for Expanding Your Startup to International Markets

mashable.com

Partners W3 EDGE Concentric Sky Rackspace Intridea Dynect DNS Webtrends Global Syndication Partners ABCNews CNN Metro USAToday Yahoo ©2005-2011 Mashable, Inc. Founded in 2005, Mashable is headquartered in New York City with an office in San Francisco. Reproduction without explicit permission is prohibited. All Rights Reserved.

France 77
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What Kind of Workspace Is Best For Your Startup?

mashable.com

Then there’s the security deposit, moving fees, good-guy clause, personal guarantee and insurance — yeah, it can be a costly endeavor. Partners W3 EDGE Concentric Sky Rackspace Intridea Dynect DNS Webtrends Global Syndication Partners ABCNews CNN Metro USAToday Yahoo ©2005-2011 Mashable, Inc. All Rights Reserved.

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Why Launching a Startup Is More Expensive Than You Think

mashable.com

That said, to secure funding, it’s vital to craft a coherent pitch , especially if you don’t already have a prototype or working product. Partners W3 EDGE Concentric Sky Rackspace Intridea Dynect DNS Webtrends Global Syndication Partners ABCNews CNN Metro USAToday Yahoo ©2005-2011 Mashable, Inc. All Rights Reserved. startupcto

Startup 79