Steve Blank

OCTOBER 4, 2010

The irony is that in a retrospective paper ten years later (1998), [ 2 ] the authors backed off from their claims. In 1998 Goto.com , a small startup (later Overture, now part of Yahoo ! ), created the pay per click search engine and advertising system and demo’d it at the TED conference. By then it was too late. Golder and G.

Silicon Valley 319

Silicon Valley Differentiation United States Customer Development 319

Steve Blank

NOVEMBER 8, 2010

In 1998 RIM quickly followed this up with a next generation product with an 8-line display, ran on AA batteries and would last 500 hours. In today’s language of Customer Development , RIM positioned the Blackberry as a segment of an existing market – pager users who needed two-way communication. RIM Interactive Pager 900.

Hockey Stick 272

Hockey Stick Customer Development Silicon Valley Networking 272

K9 Ventures

AUGUST 13, 2010

We really were doing the i-thing before Apple came out with its first iMac in 1998. Heck, it had to work, since we built it in close consultation with the customer. I tell these stories to lay the groundwork for what I am going to call Revenue Development. Google’s first business model wasn’t based on advertising.

Revenue 72

Revenue Developer Java Customer Development 72