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Moneyball Design: Why the Research and Data Analysis is Critical to Getting Your Prospects to Convert

ConversionXL

The focus of Moneyball is the team’s analytical, evidence-based approach to fielding a competitive baseball team despite not being able to pay high dollar for star players like the Yankees and Red Sox can. Romer analyzed every fourth down that occurred in every quarter of every NFL game from 1998 to 2000. It’s not just baseball.

Design 100
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Datablindness

Startup Lessons Learned

I got a powerful taste of datablindness recently, as I’ve started to work with various large companies as partners in setting up events, speeches, and other products to sell around the Lean Startup concept. Each day, the analytics team would share a report with them that had the details of how each test was doing.

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Gaming is Eating the World

VC Cafe

Popular games like the Lineage IP, released by NCSoft in 1998, has generated over $4 Billion in revenue over its lifetime, most of it driven by its mobile version. Gaming is adding new layers – you don’t have to play to participate anymore but you can also just watch and ”lean back” or “experience” it yourself at the Void.

Global 131
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Fake it Til You (Have To) Make it

Austin Startup

You’re likely going to need to set up hosting services, code repositories, analytics, CRMs, CMSs, VPNs, CDNs and a host of other three letter acronyms. In 1998, five percent of shoes were sold through mail-order catalogues and Swinmurn believed that he could beat those numbers with an online version.

SQL 48
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Finding Technical Cofounders Is Hard

rob.by

An analytical mindset that might be somewhat jaded from past ventures is going to take a hard look at your idea, and their reaction is likely to be sobering. As engineers we naturally have an analytical mindset, and like to break things down into black and white, absolutes and positives so we can make quick judgements.

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Revenue Development

K9 Ventures

We really were doing the i-thing before Apple came out with its first iMac in 1998. But with the amount of data we can gather on the Web today using simple analytics tools, doing this time of experimentation is still possible. Our products were iClass, then iMeet, iServe and iShow.). The product worked.

Revenue 72
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Scaling is Hard, Case Study: Akamai

Seeing Both Sides

The Lean Start-Up movement, as exemplified in Eric Ries' book The Lean Start-Up, has appropriately focused a great deal of attention on the hard decisions and techniques required to create a company from nothing. I have been thinking lately about how hard it is to scale start-ups. The first one I’ll focus on is Akamai. Founding Akamai.