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From Loyalty Programs To Fan Clubs, A Paradigm Shift

YoungUpstarts

Loyalty experts will swear this is not true, and will use complex models to demonstrate ROI of their systems. My company won the ROI of The Year award from The Banker magazine in 2004, something I was very proud of. Engineers initially failed to understand the new possibilities of the new paradigm.

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The Lean LaunchPad Educators Class

Steve Blank

It dawned on me that the plans were a symptom of a larger problem: we were executing business plans when we should first be searching for business models. So what would a search process for a business model look like? Berkeley asked me to teach a class in Customer Development at Haas business school.

Lean 286
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The Lean LaunchPad Educators Class

Steve Blank

It dawned on me that the plans were a symptom of a larger problem: we were executing business plans when we should first be searching for business models. So what would a search process for a business model look like? Berkeley asked me to teach a class in Customer Development at Haas business school.

Lean 178
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Teaching Customer Development and the Lean Startup – Topological Homeomorphism

Steve Blank

Berkeley’s Haas Business School since the fall of 2004 and in a joint MBA with Columbia since 2005. Back in 2004, Jerry Engel the head of the Entreprenuership program at Haas Business School at U.C. While the Customer Development class was cutting edge theory in 2004, by 2009 the class was getting stale.

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The pioneers of Silicon Valley’s fast culture on how to grow quickly, not recklessly

Reid Hoffman

What makes this tricky is that markets evolve, and an innovative technology or business model can transform a normal market into a Glengarry Glen Ross market. Google realized that being the way to find the world’s information was a blitzscalable market, thanks to the network effects in its AdWords revenue engine.

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Seizing the Moment: Why Experts Believe Now is the Golden Opportunity for Investing in Israel

VC Cafe

Since I’ve started writing about Israeli startups in 2004, there has never been any event like October 7 and the war that followed. With NVIDIA’s Israel-1 AI supercomputer, a broad range of innovative companies in Israel will create AI that can transform the productivity and business models of enterprises around the world.”

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Who Feeds You :: Small Business Marketing Blog from Duct Tape.

Duct Tape Marketing

Mon – Justin Severidt Tues – Elizabeth Frederick Wed – Denise Sheehan Thurs – Nicholas Hammernik Fri – Jennifer Nagel Books by John Jantsch Duct Tape Marketing: The World’s Most Practical Small Business Marketing Guide – by John Jantsch. Business owners and marketers don’t necessarily need.