2006 Acquisition Global PR 
Cracking the Code
FEBRUARY 23, 2011
The sales productivity ratio (measured with the Customer Acquisition Cost or CAC ratio) are also fairly similar for the two groups (except for a small cap dip in Q4 09) and therefore do not explain the difference Why is scale so much rewarded by public markets? Impact of the recession on SaaS Sales&Marketing pr. ► 2006. (7).
Cracking the Code
NOVEMBER 10, 2009
While poised with a limited number of transactions this year, the world of public Cloud Computing and SaaS companies has been marked by two events in the past few months: the acquisition of Omniture by Adobe and the high profile IPO of LogMeIn, a leading provider of PC remote access and support with a very interesting freemium model.
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Cracking the Code
MARCH 12, 2010
The SaaS growth recovery does not seem to take a "V" shape 2) Sales productivity is ramping up: bottom was hit in the first half of 2009 However, the sales and productivity of the group, measured by the median "Customer Acquisition Cost ratio" or "CAC ratio", seems to be recovering more steeply. Global warming: a plague for humanity?
Cracking the Code
OCTOBER 8, 2009
But does Larry hate cloud computing that much or is he hiding a potential future acquisition of Salesforce.com? Impact of the recession on SaaS Sales&Marketing pr. Global warming: a plague for humanity? ► 2006. (7). Global Warning! A funny video of Larry Ellison, the CEO of Oracle on Cloud Computing.
Duct Tape Marketing
MAY 19, 2011
His latest book, “ Flip the Funnel: How to use existing customers to gain new ones ,” presents a powerful hypothesis that retention can become the new acquisition through the strategic incorporation and elevation of customer service, customer experience and customer initiated word-of-mouth, content creation and incentive-based referrals.
VC Cafe
NOVEMBER 28, 2010
Liberty Global, the world’s second largest cable TV operator, participated in the round. Founded in 2006, Anobit has several of Israel’s top high-tech entrepreneurs are behind it: chairman and CEO Prof. source: Mythings PR]. Israeli startup Acquisitions.
Cracking the Code
MARCH 10, 2008
Lets call this ratio the Customer Acquisition Cost ratio or CAC ratio. Impact of the recession on SaaS Sales&Marketing pr. Global warming: a plague for humanity? ► 2006. (7). Global Warning! New SaaS 13 Index: Welcome to LogMeIn (Nasdaq: LOG. Unveilling of the Bessemer's 10 laws of Cloud Comp.
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