www.forentrepreneurs.com

FEBRUARY 2, 2010

To compute the cost to acquire a customer, CAC, you would take your entire cost of sales and marketing over a given period, including salaries and other headcount related expenses, and divide it by the number of customers that you acquired in that period. (In For more on the topic of Viral Growth, refer to my blog post on that topic here.)

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Occam's Razor

AUGUST 22, 2011

" ~ Digital Careers: "How can I get a bigger salary? The Awesome Power of Visualization 2 -> Death and Taxes 2007. PPC / SEM Analytics: 5 Actionable Tips To Improve ROI. Tip#4: Make Your Analysis/Reports "Connectable" Tip#3: Turbocharge Your SEM/PPC Analysis. What's the best out there?

Analytics 124

Analytics Metrics SEM Web 124

Cracking the Code

OCTOBER 10, 2008

In this case, fully-burdened is not just the salary, bonus, and benefits of the sales rep, but also allocations for sales engineering support, executive support, marketing expense, and professional service expenses associate with securing the customer. ► 2007. (10). Best Venture and Technology Podcasts for 2007.

Software Review 48

Software Review North America Europe Metrics 48