Remove 2010 Remove B2B Remove B2C Remove Early Stage
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Tune In, Turn On, Drop Out – The Startup Genome Project

Steve Blank

In April 2010 I received an email that said, “I’m an incoming Stanford student in the fall and working on a project that a number of people suggested I get in touch with you about.&#. Max and his partners interviewed and analyzed over 650 early-stage Internet startups. Ok, I get a lot of these. better user growth.

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How to Build a Beloved Product Without Email Marketing

ConversionXL

In general, open rates and click-throughs have decreased 45% since 2010 as users have become fatigued by email marketing and more concerned about their privacy. It is too early to tell how the impact of these features will move the needle for us, but based on anecdotal feedback we’ve received, users are following their trophy growth.

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Raising Money Using Customer Development

Steve Blank

Unfortunately in early stage startups the drive for financing hijacks the corporate DNA and becomes the raison d’etre of the company. What are Early Stage VC’s Really Asking? Would you modify any of this if you had a B2B product instead of a B2C product, where every potential customer is also a potential competitor?

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Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs

www.forentrepreneurs.com

A quick look around all the B2C startups shows that, although viral growth is often hoped for, in reality it is extremely rare. Some of the early B2B pioneers in this space were companies like JBoss ( story here ), SolarWinds, ConstantContact, HubSpot, etc. that directly tackled the problem of acquiring customers.

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Cracking The Code: The Bessemer 10 laws of SaaS - Fall 2008.

Cracking the Code

While the CAC ratio helps SaaS businesses at scale to manage their Sales and Marketing spend, the SLC is a helpful framework for early stage businesses before you have meaningful data. This is a clear example where business-to-business (B2B) marketers need to learn from their business-to-consumer (B2C) counterparts.