Cracking the Code

NOVEMBER 10, 2009

Unveilling of the Bessemers 10 laws of Cloud Computing and SaaS - Winter 2010 Release. Your caution in Law 6 about over-estimating the impact of SEM and other lead-generation activity is particularly astute. ► 2010. (5). State of the SaaS 13: Q1 2010 Sentiment. Happy New Year 2010! at 7:42 PM.

Software Review 48

Software Review Cloud Technical Review Sales Cycle 48

www.forentrepreneurs.com

FEBRUARY 2, 2010

Far more common is a need to acquire customers through a series of steps like SEO, SEM, PR, Social Marketing, direct sales, channel sales, etc. What the sheet shows is that each customer is costing you $100 in just lead generation expense. For more on the topic of Viral Growth, refer to my blog post on that topic here.)

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Cracking the Code

OCTOBER 10, 2008

The most innovative B2C companies are lead generation machines, leveraging search engine optimization (SEO), viral marketing, Search Engine Marketing (SEM), email marketing, and other technically-advanced methods. ► 2010. (5). State of the SaaS 13: Q1 2010 Sentiment. Happy New Year 2010! Software 2.0:

Software Review 48

Software Review North America Europe Metrics 48