2011 Customer Development Developer Product Development 
ConversionXL
SEPTEMBER 6, 2013
This is a customer development problem. By the end of this article, you should have a better understanding of how to develop new products or tweak your existing offerings by working with existing or prospective customers to incorporate their feedback to create viable solutions to their problems, and clearly communicate their value.
YoungUpstarts
OCTOBER 24, 2012
A pair of wake-up-call studies by the Fournaise Marketing Group in London in 2011 and 2012 found that more than 70 percent of CEOs think that their chief marketing officers lack business credibility, lack the ability to generate acceptable growth, and lack the ability to explain how their programs will lead to increased business.
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YoungUpstarts
SEPTEMBER 12, 2012
by Bill Lee, author of “ The Hidden Wealth of Customers: Realizing the Untapped Value of Your Most Important Asset “ The old paradigm works like this: Your company produces goods and services that help customers get a job done. In return, the customers pay you money. Understand buyer needs. This is just not true.
Steve Blank
JUNE 25, 2009
They couldn’t keep up with the fast product development times that were enabled by using standard microprocessors. So their management teams were insisting that they OEM (buy from someone else) these products. The answer depends on your answer to two questions: which step in the Customer Development process are you on?
conversionxl.com
SEPTEMBER 10, 2013
It’s Not a Conversion Problem, It’s a Customer Development Problem. Not because they have a conversion problem but because they never really nail the product or how to market it. This is a customer development problem. So What is Customer Development? Extra Lucrative Conversion Advice.
Steve Blank
MARCH 15, 2011
Autonomow team members: Jorge Heraud (MS Management, 2011) Business Unit Director, Agriculture, Trimble Navigation, Director of Engineering, Trimble Navigation, MS&E (Stanford), MSEE (Stanford), BSEE (PUCP, Peru). Fred Ford (MSME, Mar 2011) Senior Eng for Mechanical Systems on Military Satellites, BS Aerospace Eng (U of Michigan).
Startup Lessons Learned
OCTOBER 5, 2010
It is the ultimate product development get-started guide to Lean Startup. Because of the traditional publishing industrys commitment to rapid iteration, the book wont come out until Fall, 2011. It is the ultimate product development get-started guide to Lean Startup. And theres so much more.
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