Remove 2012 Remove Clickthrough Remove Product Remove Sales
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How to Generate More Sales From Your Email Marketing Campaigns

ConversionXL

In fact, according to a Forrester report put out on September 24, 2012 email continues to be the top factor in influencing repeat purchases: Forrester Research report showing email’s positive influence on repeat customers. HubSpot chart showing best time of day to send email for max clickthrough rate. A dedicated landing page.

Campaign 111
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Three Hard Truths About A/B Testing

ConversionXL

Every product and audience is different, and even the best research will only take us so far. You can take those insights about your users and use it across your marketing efferts – PPC ads, email subject lines, sales copy and so on. Naomi Niles (@NaomiNiles) December 10, 2012. When a test fails, you need to.

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Finding your One Metric That Matters

leananalyticsbook.com

August 7, 2012 by Alistair. Someone uses your system, and their productivity means they don’t churn or cancel their subscription. Media is about time on page, pages per visit, and clickthrough rates. Engagement (how long since users last used the product) and churn (how fast does someone go away). Skip to footer.

Metrics 58
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How to Build a Strong A/B Testing Plan That Gets Results

ConversionXL

In a survey done by Econsultancy and RedEye , 74% of the survey respondents who reported having a structured approach to conversion also stated they had improved their sales. Example: A business objective for an online flower store is to “Increase our sales by receiving online orders for our bouquets.”. 2) Define your website goals.

Analytics 131
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16 eCommerce A/B Test Ideas Backed by UX Research

ConversionXL

Prominent section for sales and specials. Various studies have repeatedly found that about half the online buyers would only buy discounted products, except under exceptional circumstances. Around 60% say they are looking for a section that identifies sales and specials. Emphasize wide-appeal products.

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5 Insights from Every Speaker of ConversionXL Live 2016

ConversionXL

Nir Eyal: How to Build Habit-Forming Products. Emotional targeting is a four step process, which takes 30-60 days: Emotional Competitor Analysis (grade according to message, color, image, and emotion triggers instead of features and product). It’s really just product engineering + optimization. Image Credit: Punchline Copy.