ConversionXL

FEBRUARY 3, 2022

Acquisition. For each potential channel, look at: Customer acquisition cost How many customers you can reach Whether the channel reaches the right audience. In the acquisition phase, measure these performance metrics: Customer acquisition cost Conversion rate Website traffic Click-through rate Bounce rate Quality of leads.

Retention 113

Retention Marketing Acquisition Channel 113

Agile VC

NOVEMBER 9, 2015

It has grown remarkably, has favorable gross margins and customer acquisition payback, and a clear path to profitability. Undoubtedly some small businesses who became Square customers were comforted by the affiliation… if it’s good enough for Starbucks’s billions in payments it must be good enough for me. Gross Margins / Net Revenue.

IPO 165

IPO .Net Revenue Acquisition 165

www.vccafe.com

MARCH 11, 2013

Startup Resources (Updated Mar 2013). Venture Capital Cafe > Startup Resources (Updated Mar 2013). Added – March 2013* Startup Intelligence tools. Read post Why Learning should be your top 2013 new year’s resolution  for a full list. great web customer acquisition tutorials. About VC Cafe.

Software Review 53

Software Review Technical Review Startup 53

practicetrumpstheory.com

JULY 14, 2010

For example, spending a ton of effort to drive sign-ups for a product with very low retention is a form of waste. Of the 5, only 2 matter before Product/Market Fit – Activation and Retention. So both Acquisition and Referral can be tabled for now. If so, what is the average time to conversion (time period X)?

Metrics 51

Metrics Lean Retention Startup 51