ConversionXL

MARCH 4, 2016

We often talk about online conversion optimization without mentioning that many businesses, especially B2B, rely on offline sales to produce revenue. The biggest new trends, according to a 2015 Gartner study , are cloud, mobility and the use of data and AI in decision-making. Cost per lead. Lead generation.

B2B 48

B2B Sales Technical Review Software Review 48

Duct Tape Marketing

MAY 15, 2017

I like that you said chat bots are trending, I was writing an article the other day and included just a screenshot from Google Trends about chat bots and there’s just this huge spike in early 2015 that just keeps going. So let’s talk about lead generation. Ben: No that’s a great point John.

Marketing 35

Marketing Artificial Inteligence Analytics Lead Generation 35

YoungUpstarts

FEBRUARY 29, 2016

According to Google, the number of mobile search queries overtook desktop queries in 2015. Let’s say your company is in the B2B Software as a Service (SaaS) space. Website tracking and analytics can also identify when prospects return to your website. Provide A Mobile Responsive Experience.

Sales 100

Sales Technical Review SEO B2B 100

YoungUpstarts

DECEMBER 28, 2015

According to the study, 3 out of 4 marketers in Asia use mostly inbound strategy, such as SEO, content creation, social media, and lead generation to drive ROI. Many of the respondents for Hubspot’s State of Inbound 2015 Asia report – in fact, almost half – comes from India.

Asia 100

Asia Las Vegas Marketing Technical Review 100

ConversionXL

JUNE 2, 2022

If leads-based B2B marketing is fishing with a net, ABM is using a harpoon. Inbound-call intelligence platform Invoca saw 2015’s Dreamforce event as a great opportunity to meet with key accounts face-to-face. How Qlik used AI-enhanced lead scoring to average 2–3X conversions. Not every lead is high value.

Marketing 105

Marketing Campaign Artificial Inteligence Sales Cycle 105