Remove 2015 Remove Analytics Remove B2B Remove SEO
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Beyond Lead Gen: How To Optimize B2B Sales Enablement

ConversionXL

We often talk about online conversion optimization without mentioning that many businesses, especially B2B, rely on offline sales to produce revenue. The biggest new trends, according to a 2015 Gartner study , are cloud, mobility and the use of data and AI in decision-making. Blogs, SEO, Ads. The two aren’t disconnected, though.

B2B 48
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Online Review Management – A Synopsis of my project with a review management startup.

Scalable Startup

Until recently I was fairly unaware of this market, more focused on social, dat analytics, seo, superior web development, content management and CMS design as my priorities for Online Marketing projects and conversion. It’s content, social, seo enhancing and is impacting a vast majority of online purchasing.

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Affordable Tools to Help Maximize Your Social Media Presence

Duct Tape Marketing

Social media has tilted the marketing landscape, with close to 90 percent of marketers believing in the importance of social media marketing—a practice that saw a spending of close to $10 billion in 2015. It also provides analytics that allow you to measure all your social media marketing efforts. AgoraPulse. Best for: Facebook.

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6 Ways To Turn Your Website Into A Sales Machine

YoungUpstarts

According to Google, the number of mobile search queries overtook desktop queries in 2015. This is where Search Engine Optimisation (SEO) comes into place. SEO is essentially the process of improving a website’s ranking on search engine results page. Let’s say your company is in the B2B Software as a Service (SaaS) space.

Sales 100
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[Interview] Ryan Bonnici of HubSpot On Inbound Marketing In Asia

YoungUpstarts

According to the study, 3 out of 4 marketers in Asia use mostly inbound strategy, such as SEO, content creation, social media, and lead generation to drive ROI. Many of the respondents for Hubspot’s State of Inbound 2015 Asia report – in fact, almost half – comes from India.

Asia 100
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See-Think-Do: A Content, Marketing, Measurement Business Framework

Occam's Razor

What about grabbing the incredible mobile opportunity by the throat and truly delivering for utility marketing and executing for mobile 2015 ? If I'm doing SEO for keyword cluster xyz, what am I really solving for? Oh, and what is that small SEO effort at the very top? Are they a lost cause? What about innovation?

Framework 163
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25 Marketers Share Awesome Social Analytics Tools For 2016

Brandanew

2015 was a great year for Content marketers and brand owners. Social analytics and video marketing are likely to be the key marketing trends for 2016. We talked to global social media experts and influencers to share with us their top social analytics tools for the coming year. 16 Top Social Analytics Tools For 2016.

Analytics 100