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How Technology and Training Fueled One Ad-Based Company’s Growth

ReadWriteStart

“I didn’t even know who Mark Zuckerberg was back in October 2015. Gain it he did: “Because we believe in teaching from example, I was running ad campaigns and analytics for the Golden State Warriors, MGM, Ashley Furniture, Social Media Examiner, and other big companies — then documenting the process step by step,” Young explains. “I

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Recurring Revenue is Magic

Seeing Both Sides

Amazon also has software and analytics that you are subscribing and so have a doubly powerful recurring model. In a SaaS or subscription software business, you can predict your churn rate and new business closings to determine your growth rate. Here''s why recurring revenue is so magical: Predictability.

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A Complete Guide to Marketing ROI Tracking

Up and Running

Back in 2015 when we only had about $2,000-$3,000 worth of marketing budget to spend each month, getting the most out of our buck was fundamental—not only for growth, but for survival. A conversion event in Google Analytics. The basics: Google Analytics. Google Analytics is a very powerful (and free) tool.