ConversionXL

JANUARY 18, 2022

Founded in 2015, revenue intelligence startup Gong is now valued at $7.25 They’ve grown to attract big-name clients like LinkedIn, PayPal, and Shopify, mostly through social media channels rather than organic search. Why social media is one of the best approaches to building your brand.

Social Media 145

Social Media Audience Media Marketing 145

Brandanew

AUGUST 6, 2015

The importance of social media is the writing on the wall. Social media is not only the easiest way of knowing the consumer but also a fantastic channel to offer services and find new leads. Increased usage of social media allows business and brands to create value by building a community of loyal followers.

Social Media 100

Social Media Media Marketing Viral 100

Up and Running

FEBRUARY 9, 2015

As CEO of Quintessence Group, Melinda educates entrepreneurs and Fortune 500 companies on subjects including small business startup, business development, and social media marketing. Social media is no longer an option, you must be a social media expert, too, or have some budget to hire somebody to help you.

Social Media 60

Social Media Small Business Software Review Technical Review 60

The Startup Magazine

MAY 4, 2017

Startup activity in the United States increased in 2016, continuing an upward trend that began in 2015 , according to the Kauffman Foundation. You also need to understand your audience. Describe and/or quantify the problem to help your audience understand that a change needs to happen. Also show potential entrants in that space.

Silicon Valley 87

Silicon Valley Startup Maryland Angel Investor 87

Up and Running

MAY 23, 2016

In fact, SaaS industry revenue is projected to grow from $49 billion in 2015 to $67 billion in 2018, a compound annual growth rate of approximately eight percent. You might also be giving investors too much equity early on, as the risk is extremely high for them in the beginning stages of growing a SaaS company.”.

Software Review 74

Software Review Software Delaware Forecast 74

ConversionXL

JULY 29, 2015

Narratives help overcome resistance in two ways : They reduce the audience’s tendency to counterargue your message. Your audience identifies with the characters in the narrative, relating the message to their own life. Savary, Goldsmith, and Dhar (2015) were collecting donations in a field experiment. So proceed with caution.

Campaign 48

Campaign Reputation Metrics Naming 48

crowdSPRING Blog

JULY 14, 2016

In 2015, for instance, researchers Drogosch and Stanke published their findings after analyzing consumer responses to a crowdsourcing initiative performed by McDonalds , writing: [B]rand awareness and brand loyalty proved to be the dimensions which were significantly linked to crowdsourcing.

Marketing 48

Marketing Romania Campaign Differentiation 48