Remove 2016 Remove Agile Remove Metrics Remove Retention
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The Very Best Digital Metrics For 15 Different Companies!

Occam's Razor

There is no golden metric for everyone, we are all unique snowflakes! :). and tell you what are the best key performance indicators (metrics) for them. In the past I’ve shared a cluster of metrics that small, medium and large businesses can use as a springboard…. If you want to play along. Don’t read what I’ve chosen.

Metrics 141
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CXL Live 2018 Recap: Top 5 Lessons from Each Speaker

ConversionXL

Corporate Agility. Transparency correlates to agility (Does your CEO know how many tests you ran last month?). Tara Robertson – How to 10x Growth by Optimizing Customer Marketing & Retention. Retention is the most important thing – if that’s poor, nothing else matters. Start with retention.

Retention 106
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High Velocity Testing: Should You Really Move Fast and Break Things?

ConversionXL

For starters, our 2016 State of the Industry Report found that most respondents run fewer than 5 tests a month. Here’s a look at pirate metrics (AARRR) as designed by Dave McClure of 500 Startups … Image Source. Retention: Optimizing for the second, third, fourth conversion. via GrowthHackers.com).

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What Does the Future Hold for Conversion Optimization?

ConversionXL

Everyone has railed against these practices ( including us , many times), but it still seems that much of the industry is focused on short term metrics and surface level changes. With agile development cycles and uncertain monetization models, they live and die by data and experimentation. Image Source. AI and automatic optimization.